Losing the Signal: The Untold Story Behind the Extraordinary Rise and Spectacular Fall of BlackBerry by Jacquie McNish

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Title: Losing the Signal: The Untold Story Behind the Extraordinary Rise and Spectacular Fall of BlackBerry

Author: Jacquie McNish

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Synopsis: In 2009, BlackBerry controlled half of the smartphone market. Today that number is one percent. What went so wrong?Losing the Signal is a riveting story of a company that toppled global giants before succumbing to the ruthlessly competitive forces of Silicon Valley. This is not a conventional tale of modern business failure by fraud and greed. The rise and fall of BlackBerry reveals the dangerous speed at which innovators race along the information superhighway.